As a website owner, understanding the engagement and interaction levels on your content is crucial for optimizing your advertising strategy. WordPress offers various tools to track comment statistics, allowing you to showcase engagement metrics effectively. In this beginner’s guide, we’ll explore how to display comment stats on your advertising page in WordPress, hosted on US Domain Center.

Step 1: Log in to Your WordPress Dashboard
Begin by logging in to the admin area of your WordPress website hosted on US Domain Center. You can access your dashboard by adding “/wp-admin” to your domain name in your web browser (e.g., yourdomain.com/wp-admin) and entering your username and password.

Step 2: Install and Activate a Comment Stats Plugin
To display comment statistics on your advertising page, you’ll need to use a WordPress plugin that tracks and provides comment analytics. One popular option is the “WP-Statistics” plugin. To install it, navigate to Plugins > Add New in your WordPress dashboard, search for “WP-Statistics,” and click “Install Now.” Once installed, activate the plugin.

Step 3: Configure WP-Statistics Settings
After activating the WP-Statistics plugin, navigate to Settings > WP-Statistics to configure its settings. Adjust the settings according to your preferences, such as enabling comment tracking and choosing the specific metrics you want to display, such as total comments, comments per post, etc.

Step 4: Generate Comment Stats Shortcode
Once you’ve configured the plugin settings, WP-Statistics will provide you with a shortcode that you can use to display comment statistics on any page or post. Copy the shortcode provided by the plugin.

Step 5: Create or Edit Your Advertising Page
Navigate to Pages > Add New (or Pages > All Pages to edit an existing page) to create or edit your advertising page. In the page editor, paste the shortcode generated by WP-Statistics wherever you want the comment statistics to appear on the page.

Step 6: Customize the Display
You can further customize the appearance of the comment statistics on your advertising page by adding text, headings, or styling using WordPress’s built-in editor or custom CSS. Experiment with different layouts and designs to ensure the comment stats complement your advertising content.

Step 7: Save and Publish Your Page
Once you’re satisfied with the layout and content of your advertising page, click the “Publish” button to make it live on your website. Visitors can now view the comment statistics alongside your advertising content.

Step 8: Monitor and Analyze Comment Engagement
Regularly monitor the comment statistics displayed on your advertising page to gauge engagement levels and identify trends. Use this data to refine your advertising strategy and tailor your content to better resonate with your audience.

Congratulations! You’ve successfully displayed comment stats on your advertising page in WordPress, hosted on US Domain Center. By leveraging the WP-Statistics plugin and customizing your page layout, even beginners can effectively showcase comment engagement metrics to advertisers and stakeholders. Continuously track comment engagement and adjust your advertising approach accordingly to maximize the effectiveness of your campaigns.